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2013/04/16

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Plateforme 38 : Do you plant the salad?

Leader of the seed market in France, a major European seed launches this spring, a new concept for those wishing to cultivate oneself its own salad mixes: Pratic’Salad a range of seed mixtures which can succeed its seedlings and harvest young shoots regularly for three months.

The secret of success lies in the packaging devised in collaboration with a company Vinay, Platform 38 (CA 2012: € 2.5 million and 40 employees). A first for this business specialist packaging and packaging. She had to integrate a new skill: direct volumetric filling of different products in the same cell before sealing. The packaging includes, in fact, three trays with integrated planter each containing a finely tuned mix of seeds and buckwheat hulls.

For this innovation created with platform 38, the seed has also received the Gold Award at the Salon du Vegetal Angers in February, and the label “Chosen by women for women” this month.